Newer Technology® : News Room : Press Release : Newer Technology Announces Availability of NuGuard KX Protective Case for Apple iPad mini
FOR IMMEDIATE RELEASE

NuGuard KX for iPad mini photo:
http://www.newertech.com/images/pr/PR_KXmini.jpg

Newer Technology Announces Availability of NuGuard KX Protective Case for Apple iPad mini

Slim, one-piece design combines a rugged, comfort grip shell with a soft core. Advanced X-Orbing gel provides extreme protection against accidental drops, impacts and scratches — without detracting from the iconic design of the iPad mini.

WOODSTOCK, Illinois - August 6, 2013 - Newer Technology Inc. (NewerTech®), a leading developer of Macintosh®, PC, iPod®, iPhone®, and iPad® performance upgrades and accessories, announced the immediate availability of the NuGuard® KX, a kinetic energy X-Orbing protective case for the Apple iPad mini. Backed by a lifetime warranty, the NuGuard KX provides Mil-Spec-certified protection for the iPad mini — without sacrificing style or adding significant bulk.

"Thousands of our customers have loved the NuGuard KX case for iPhone, which we released earlier this year. Now, they can protect their iPad mini with the same great technology and design," said Larry O'Connor, President of Newer Technology. "With its unique X-Orbing gel, the NuGuard KX installs in seconds to provide incredible protection against drops and scratches while maintaining a remarkably slim, light-weight profile that complements your iPad mini rather than compromising it."

X-Orbing Gel Meets U.S. Military Standard MIL-STD-810G Drop Test
Unlike typical protective case materials that can add bulk to a case design and your iPad, the NuGuard KX uses state-of-the-art X-Orbing gel technology to absorb and evenly distribute kinetic energy for ultimate protection in an incredibly slim profile. This patent-pending, lightweight and thin design allows for protection against accidental drops, impacts and scratches — unlike the added bulk typically associated with other, more expensive cases that attempt to provide this level of protection.

Protection That Doesn't Compromise Convenience
With its precision-molded buttons and accessibility cutouts, the NuGuard KX allows for full operability of all function buttons and access to all of the ports on the iPad mini. For added grip, the backside of the KX features a crosshatch texture that also makes it easy to remove from a purse or briefcase. And with its one-piece design, adding the protection of a KX case to an iPad mini takes just a few seconds.

iPad mini Survives a Four-Foot Drop Onto Concrete — and Down a Staircase
To prove its effectiveness, Newer Technology documented the protective qualities and durability of NuGuard KX in extreme use scenarios. To document Quanta Laboratories' Mil-Spec certification, the recognized and required Method 516.6 Procedure IV (Transit Drop) test from 48 inches was recorded. In our own real-world testing, NuGuard KX-protecting iPad minis were confidently tossed multiple times down numerous stairwells – on video. To view the videos, visit www.newertech.com/kx_mini/.

Get Total Confidence with a Lifetime Warranty
In addition to protecting the iPad mini, the revolutionary NuGuard KX provides ultimate peace-of-mind ownership. The best-engineered case deserves the best possible warranty, so the NuGuard KX is backed by a best-in-class full replacement Lifetime Warranty.

Pricing and Availability
The NuGuard KX protective case for iPad mini has an MSRP of $69.95 and is available for immediate ordering. For more details on the NuGuard KX and to locate a reseller, visit http://www.newertech.com/sales

About Newer Technology Inc.
Since 1984, Newer Technology Inc. (NewerTech) has been recognized as the leading developer of performance upgrades and accessories for Macintosh and PC computers, iPods, iPhones, and iPads. NewerTech industry and product awards include the 2012 CustomRetailer EXC!TE Award, the 2012 American Business Award "People's Choice" Stevie® Award, the Parent Tested Parent Approved (PTPA) Seal of Approval, and the Handyman Club of America Seal of Approval. Newer Technology is headquartered in Woodstock, Illinois. Dealer inquiries are welcome at 815-308-7001 or by emailing sales@newertech.com. Follow Newer Technology on Facebook and Twitter.

Media contacts: Angie Goertz
OWC
agoertz@macsales.com
815.502.5631
Tim Cox
ZingPR
tim@zingpr.com
650.369.7784
Newer Technology and the Newer Technology arrow logo are trademarks of New Concepts Development Corporation, registered in the U.S. Patent and Trademark Office. The Newer Technology logo is a trademark of New Concepts Development Corporation. NuGuard is a trademark of Newer Technology, Inc., registered in the U.S. Patent and Trademark Office. Apple, iPad, iPhone and iPod are trademarks of Apple Inc., registered in the U.S. and other countries. Other marks may be the trademark or registered trademark property of their owners.