FOR IMMEDIATE RELEASE

PowerBook Pismo and Lombard Owners Power Up With 56% Extreme Higher Capacity NewerTech Battery

Other World Computing and Newer Technology Inc. breath new life into popular PowerBook Pismo and Lombard models with intro of highest capacity battery on the market

Newer Technology Inc. contact: 
Rikki-Lee Travolta
(800) 275-4576, ext. 106, rikkilee@macsales.com
NewerTech press releases and product images can be found at http://www.NewerTech.com/news

WOODSTOCK, IL (February 28, 2006)Other World Computing (OWC) and Newer Technology, Inc. (NewerTech) today introduce the newest edition to the award-winning NewerTech NuPower extreme high-capacity battery family with the immediate availability of a new 81 Watt-Hour replacement battery for Pismo G3 and Lombard G3 PowerBook models.

The newest addition to the NewerTech NuPower Lithium-Ion battery family provides up to 56% more run time capacity than Apple factory-shipped batteries.  The unmatched capacity is achieved using revolutionary cells only just released on the market and not available exclusively through NewerTech in units of this capacity and quality.

“Pismo and Lombard PowerBooks are extremely well designed and have very loyal users.  Now with up to 56% more power-life from NewerTech NuPower batteries these G3 workhorses can run better than ever,” said Larry O’Connor, President of NewerTech. “The longer lifespan of the new NewerTech NuPower PowerBook batteries translate into both long term economical and environmental savings. It's a guaranteed win-win”

All NuPower batteries are designed, engineered, and manufactured in the United States of America using only the world's top quality Lithium-Ion cells from Japan and Canada to ensure both longer runtime and lifespan. 

NewerTech offers extreme power, high capacity battery upgrades for every PowerBook and iBook model produced from 1998 to 2006.  A custom line of Intelligent Charger/Conditioners also is available from NewerTech, allowing PowerBook and iBook users to get the most out of any battery.  Exclusive from NewerTech, the Intelligent Charger/Conditioners work to enhance the lifespan of any Apple, NuPower, or third party battery.

The new extreme high capacity 81 Watt-Hour Pismo/Lombard PowerBook batteries retail for only $169.95 and come with a one-year NewerTech warranty. A 78 Watt-Hour model is available for $159.95.

NewerTech’s full line of NuPower high capacity battery replacements for Apple PowerBook G3 & G4, iBook G3 & G4, and iPod models can be purchased through OWC (www.macsales.com) and other fine retailers.

For orders and information visit www.newertech.com/batteries or e-mail sales@macsales.com.

NuPower Pismo/Lombard PowerBook Battery
NuPower Pismo/Lombard PowerBook Battery
click for high resolution EPS (2.7MB ZIP file)

About Newer Technology, Inc.

For more than 16 years, Newer Technology, Inc. (NewerTech) has been recognized as the leading developer of performance upgrades for PowerBooks, desktop Macintosh computers, iMacs and MacOS compatibles. NewerTech is a division of New Concepts Development Corporation, headquartered in Woodstock, Illinois. Dealer inquiries are welcome by calling (815) 338-8685 or by emailing sales@newertech.com.

About Other World Computing: Other World Computing (www.macsales.com) has been providing quality hardware products and support to the Macintosh universe since 1988. The Illinois-based company operates the popular Macsales.com Web site, which features one of the largest online catalogs of computer enhancement products, including OWC’s own Mercury acceleration and FireWire product lines. Along with its proprietary XPostFacto, which allows select pre-G3 computers to run Mac OS X, OWC is an Apple Certified Developer, and provides extensive technical support for Macintosh users around the world. OWC also owns and operates FasterMac.net, a national Internet Service Provider designed specifically for Macintosh users, as well as OWC.Net, an ISP that provides Internet access, design and hosting solutions in the greater Chicago area. Other World Computing ranks as the largest technology services employer in McHenry County according to the McHenry County Business Journal.