Newer Technology® : News Room : Press Release : Power2U AC/USB In-Wall Charging Solution

Newer Technology Lowers MSRP By 17% On Award-Winning Power2U AC/USB In-Wall Charging Solution

First Patented and UL Listed AC/USB Outlet for Powering and/or Charging Four Devices Simultaneously Now Available at Retail from $19.99

Power2U Photo:

June 26, 2012, Woodstock, IL - Newer Technology, Inc. (NewerTech®), a leading developer of Macintosh®, PC, iPod®, iPhone®, and iPad® performance upgrades and accessories, announced today it has lowered the Manufacturer's Suggested Retail Price by 17% for its Power2U™ AC/USB Wall Outlet. Now priced at $24.99 MSRP with street pricing as low as $19.99, the Power2U is the first home-safe, UL Listed in-wall charging solution available to enhance living and working spaces by eliminating the clutter created by multiple cables and unsightly bulky power adapters.

Turns Walls Into Charging Stations
Ideal for homes with users of multiple USB chargeable devices, the Power2U is available in four decorator colors to blend seamlessly into any residential wall as a standard power outlet. By incorporating two traditional three-prong AC wall sockets in addition to two USB 3.0/2.0/1.1 ports, the Power2U transforms an ordinary wall into a modern, centralized location for charging/powering up to four devices simultaneously.

Easy 20 Minute or Faster Install
The Power2U is a basic 'DIY' install on any 15Amp circuit with a 16-cubic-inch electrical box. A "straightforward" rated "how-to" video showing how the Power2U can be installed in 20 minutes or less is available at:

Money Saving, Energy Efficient
In addition to being convenient to use, the Power2U provides two energy efficiency features. The intelligent Smart Power design only outputs enough charging power to meet the requirements of the device that is attached. The specially designed spring-loaded Safety Shutters completely turn off power to the USB ports when a connecting cable is removed.

Praised and Proven by Media and Consumers
While the Power2U only began shipping six months ago, it has captured broad praise from professional media and consumers. Good Morning America called it 'brilliant'; and the Miami Herald named it 'gadget of the year'. After being installed and used by over 150 Handyman Club of America members, Power2U received their highly coveted Seal of Approval by earning a 92% approval rating. The Power2U has also been named a finalist in the "New Product or Service of the Year - Consumer Electronics" category of the 2012 American Business AwardsSM.

"The features and benefits of the Power2U have clearly resonated with mobile device users, and with this aggressive new pricing move, it will continue to attract more customers," said Larry O'Connor, President, Newer Technology Inc. "And with a $19.99 street price, the Power2U is a better value than ever."

Price and Availability
While priced at $24.99 MSRP, the Newer Technology Power2U AC/USB Wall Outlet is available from retailers and Newer Technology's exclusive distributor, Other World Computing (OWC®) for as low as $19.99. For more information on the Power2U and reseller inquiries, visit: For more information on Newer Technology's complete line of accessories and upgrades for Macs, PCs, and iOS devices, visit:

About Newer Technology, Inc.
Since 1984, Newer Technology, Inc. (NewerTech) has been recognized as the leading developer of performance upgrades and accessories for Macintosh and PC computers, iPods, iPhones, and iPads. NewerTech is headquartered in Woodstock, Illinois. Dealer inquiries are welcome by calling 815-308-7001 or by emailing

OWC, NewerTech, and the NewerTech arrow logo are trademarks of New Concepts Development Corporation. Power2U is a trademark of Newer Technology, Inc. Apple, Macintosh, iPod, iPhone, and iPad are trademarks of Apple, Inc., registered in the U.S. and other countries. All other trademarks or registered trademarks are the property of their respective owners.

Grant Dahlke
Newer Technology
(815) 333-5014