Newer Technology® : News Room : Press Release : Newer Technology Introduces Next Generation iFolio Premium Leather Protective Carrying Case for the Apple iPad
FOR IMMEDIATE RELEASE

Newer Technology Introduces Next Generation iFolio Premium Leather Protective Carrying Case for the Apple iPad

The Ultimate in Luxury Protection for Any Full-Size iPad Features New Easy Slot-Loading Design and Openings for Both Front and Rear Cameras

Special Promotional Offer from Exclusive Distributor OWC Includes $19.99 Retail Value NuScribe 2-in-1 Silver Touch Screen Stylus and Pen with Every iFolio Purchase

iFolio 2 Photo at: http://www.newertech.com/images/pr/PR_iFolio2.jpg

December 27, 2012, Woodstock, IL - Newer Technology, Inc. (NewerTech®) http://www.newertech.com, a leading developer of Macintosh®, PC, iPod®, iPhone®, and iPad® performance upgrades and accessories, announced today the next generation Newer Technology iFolio, a custom, handcrafted carrying/protection case for any full-size Apple iPad. Designed in Woodstock, IL and made in North America with premium imported top grain leather, the iFolio offers maximum protection and portability for iPads without sacrificing style or luxury.

Backed by a Lifetime Warranty, the NewerTech iFolio is available in eight colors - Black, Gray, Cognac, Tan, Blue, Green, Red, and Pink - priced starting at $99.00 from NewerTech's exclusive distributor, Other World Computing (OWC®), as well as through the retail channel. OWC is also offering a limited time special offer of including a Newer Technology NuScribe touch screen stylus and pen, a retail value of $19.99, at no cost with the purchase of every new iFolio.

Handcrafted from Finest Materials The NewerTech iFolio is handcrafted from imported top grain leather for a luxurious feel while maintaining durability. A variety of carrying options are offered thanks to both a collapsible elastic-backed, double stitched leather handle and a removable double stitched leather shoulder strap that is adjustable from 24" to 42". Both handles are affixed to the outer body via precision-crafted, sturdy, nickel-plated hardware and the case opens with a single motion using the genuine YKK pull-tab equipped, soft-touch nylon zipper.

Functionality, Organization for Any iPad Model The iFolio makes using all iPad features easy without ever having to remove the device from the case. The right compartment features an upgraded full-face frame with a slot-loading design to securely hold and pamper the iPad while allowing full access to all iPad ports and functions. Two properly sized camera openings are now provided so the iPad's front and rear built-in FaceTime and iSight cameras can be used without needing to remove the iPad from the iFolio.

The left compartment contains a single 7" W x 10" H hard-backed, taffeta lined document sleeve for fingertip easy-glide insertion and removal of passports, notes and other important paper/personal effects, and an expandable leather loop secures variable-sized writing or pointing devices.

Total Confidence with Lifetime Warranty Keeping both the iFolio and its contained iPad looking like new for a lifetime of use is a sewn-in hard shell, surrounded by soft padding and enveloped in rich leather. And since it's built to last, the iFolio comes backed by a Lifetime Warranty to provide maximum peace of mind ownership.

"The Original iFolio proved to be a big hit with its unique combination of protection, style and handcrafted quality," said Grant Dahlke, Brand Manager, Newer Technology, Inc. "This next generation iFolio takes everything that's great from the Original and expands on its versatility with camera openings and a slot-loading design to make it the ideal accessory for full-size iPad users at home and on-the-go."

Praised by Media, Reviewers The iFolio shares many of the same features as the Original iFolio, which was lauded by leading tech industry media. The NewerTech iFolio was praised for its "Professional, High-Quality Styling" by Macworld; as well as being called "A First Class Carrying Case" by The Mac Observer and "Very Elegant, Very Well Made" by TwitTV.

About Newer Technology, Inc.
Since 1984, Newer Technology, Inc. (NewerTech) has been recognized as the leading developer of performance upgrades and accessories for Macintosh and PC computers, iPods, iPhones, and iPads. NewerTech industry awards include the 2012 CustomRetailer EXC!TE Award and the 2012 American Business Award "People's Choice" Award. Dealer inquiries are welcome by calling 815-308-7001 or by emailing sales@newertech.com.

OWC, NewerTech, and the NewerTech arrow logo are trademarks of New Concepts Development Corporation, registered in U.S. Patent and Trademark Office.

iFolio is a trademark of Newer Technology, Inc. registered in U.S. Patent and Trademark Office.

Apple, Macintosh, iPod, iPhone, and iPad are trademarks of Apple Inc., registered in the U.S. and other countries.

All other trademarks or registered trademarks are the property of their respective owners.

Contact:
Grant Dahlke
Newer Technology
(815) 333-5014
grant@newertech.com